With the Wooqer Store Visit Report WorkApp, make your District and Regional Manages more effective with a mobile enabled App that helps them conduct quick and complete reviews, document observations made during the store visit and track non compliances to closure, effortlessly. Raise the bar and never face the same issues again.
As a retailer, you already know how a typical Store visit happens. The Area Manager and/or Regional Manager walk into the store. A walkthrough starts with the Store Manager. The Area / Regional Manager starts making observations. If the Store Manager is diligent, he/ she starts scribbling notes, usually on a piece of paper. Once the visit is over, the diligent Store Manager would follow through on these tasks. Meanwhile, if the process requires so, the Area Manager will get back and document the observations from the visit and publish them internally.
While on the face of it, all seems fine, there are several underlying challenges with the way store visits are conducted.
These challenges are important to address as they have significant business impact which if not addressed can impact team morale, customer experience and sales.
The Business Impact
When allowed to operate with these inefficiencies, the Store Visit can fail at delivering the key value propositions it is meant to leading to :
Business impact: Ineffective Area / Regional Managers
When Area / Regional Managers fail to conduct complete or consistent reviews the visit and the review conducted during the visit itself becomes ineffective. The inability to see issues through to closure leads to further loss in effectiveness even when the visit itself was well conducted and documented.
Business impact: Unresolved issues
With missed observations and the loss in context as most observations are documented post the visit, the task at hand is sometimes missed or misunderstood. This in turn leads to delayed, missed or inaccurate actions.
Business impact: Inconsistent customer experience across stores
The inability to see actions through to closure often leads to inconsistencies across stores and needless to say, the customer experience is no longer as per the plan.
Cultural impact – Frustrated teams
When the same issues are noted during subsequent visits, there is often a dispute around whether a particular observation was indeed made during the last visit. This leads to unnecessary friction amongst teams. This along with the ineffectiveness on account of an underlying process lead to the best team members feeling frustrated and ineffective, a completely avoidable situation.
Having understood the DNA of the Store Visit and it’s underlying challenges, we have created a Store Visit WorkApp powered by Wooqer that we believe can enable you to conduct a Perfect Store Visit. Here’s a few salient features of the Wooqer Store Visit Report:
The Business Benefit
With the Perfect Store visit, businesses can expect
The features provided are very beneficial for our daily operations and the customer success manager assigned to us is also extremely helpful and prompt. The best aspect of Wooqer is that we can track all the stores within and outside the country daily, weekly and monthly for continuous improvements.
The management had no time to manage the ground staff along with a high volume of customers. Due to this, we could not track the best practices for maintaining customer satisfaction with maximum efficiency. Wooqer has been very helpful in increasing our overall productivity and is better than any existing workarounds to manage jewelry retail.
We had already predefined a set of provisions for every team member in the business. Using Wooqer, we developed a digital framework for transforming these activities into customized checklists for each team member. Store managers now have real-time visibility into completing the tasks due on any given day with reminders for forgotten chores. It helps ensure that the store is running smoothly without misses.
Store Coherence is a Wooqer Creator with expertise in the domain of Store Operations Management. The Brand brings you a series of WorkApps that are now proven on the ground!